In this Magic Quadrant report by Gartner, six vendors in the account-based marketing (ABM) platform space are evaluated and compared based on their ability to execute and completeness of vision. The vendors assessed include 6sense, Demandbase, Dun & Bradstreet, Madison Logic, N.Rich, RollWorks, Terminus, Triblio, and ZoomInfo. The report places these vendors in one of four quadrants: leaders, challengers, visionaries, or niche players.The leaders, 6sense and RollWorks, are identified for their ability to execute and completeness of vision. Demandbase and Terminus are classified as challengers. Dun & Bradstreet, Madison Logic, N.Rich, and Triblio are labeled as visionaries. Finally, ZoomInfo is placed in the niche player category.The report highlights trends shaping the ABM platform market, such as increased demand for data-driven decision-making and the need for more sophisticated analytics and reporting capabilities. The growing importance of integrating ABM with other marketing technologies is also noted.Overall, the Magic Quadrant provides a comprehensive overview of the ABM platform landscape, helping organizations make informed decisions when selecting a vendor to meet their needs.